Results Driven Digital Marketing
Increase ROI by Optimizing Your Business Sales or Leads
Services
Social Media Marketing (SMM)
Drive Conversions & Increase Brand Awareness
The number of social media users is exponentially growing and will only continue to grow. This provides a valuable touch point to influence your target audience to enter the sales funnel. Social Media Marketing has become a valuable tool to not only build a brand following, but the ability to target new customers with dynamic targeting capabilities. Social page management and advertising services utilized through Facebook, Instagram, YouTube, Twitter, LinkedIn and Pinterest.
Search Engine Marketing (SEM)
Profitable, Measurable, Precise
Allows your website to be visible to customers searching for your products and/or services through pay-per-click (PPC) and search engine optimization (SEO). Be ahead of your competition the moment a user is ready to take action. Optimize your business search visibility with an experienced and certified (Google AdWords and Google Analytics) marketing professional.
Display Advertising
Right place, right time
Place banner, interactive, or video ads on relevant high-traffic websites with which your target audience is most likely to engage. Customized targeting features save you cash and increase conversion rates. Retargeting is a powerful strategy that displays ads on targeted websites to users that have already entered the sales funnel on your website but did not convert. This is a cost effective opportunity to re-engage potential customers that are the most likely to convert.
About the Founder
Cody Cusker is a results driven digital marketer with the ability to create, measure, analyze and optimize online marketing campaigns to achieve client goals. He is certified in Google AdWords, Google Analytics and Facebook Blueprint, which provides the foundation to maximize digital performance. His marketing roots were established and developed during his tenure at the largest full-service marketing agency in Phoenix, Arizona. Cody strives to develop client relationships through delivering the best possible service and transparent communication. His relentless drive to maximize the client experience and business ROI makes him the ideal marketing partner.
The Process
Learn About Your Business
Each marketing platform provides different valuable data about your target audience. Cross referencing platforms and interpreting actionable data opportunities, produces the most effective digital marketing strategies. To better understand your target audience, you must know them on a deeper level, including locations, demographics, interests, behaviors, ect. This also includes a competition analysis to determine marketing opportunities and industry trends.
Create Financial Goals
Understanding your customer/client acquisition cost is just the start. Establishing revenue goals set a baseline to achieve maximum ROI.
Website, Campaign, and Social Media Page Analysis
Conversion rate optimization is developed through identifying website, campaign and social media inefficiencies. Evaluating your website sales funnel provides actionable insights to maximize conversions. Get the most value out of your media spend by creating a streamlined sale or lead approach.
Create a Customized
Marketing Strategy
All of this relevant information will be delivered in a strategy plan to set expectations and a timetable for deliverables. This is the blueprint for your digital marketing success!
Increase your Digital Marketing ROI
Agency Quality Work at 40% Less Service Cost
I am located in San Diego, California. Let me know how I can help your business succeed online.
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Search Engine Marketing (SEM)
- Pay-per-click (PPC) advertising
- Search Engine Optimization (SEO)
- Local Search Optimization
Social Media Marketing (SMM)
- Page Creation
- On-going Page Management
- Targeted Advertising
Display Advertising
- Remarketing
- Programmatic
- Google Display Network
Data Analysis
- Conversion Rate Optimization
- Sales Funnel Analysis
- Performance Reporting
Customized Marketing Strategies
- Online Performance Audit
- Advertising Channel Selection
- Target Audience Research
- Competition Analysis
- Opportunity Recommendations